Automation and AI are changing PPC roles. Winning teams now control data infrastructure, measurement, analysis, and experimentation.

OpenAI launches ChatGPT for Excel powered by GPT-5.4, enabling users to build, update, and analyze spreadsheet models using plain language.

Microsoft unveils agentic Copilot Cowork, a Microsoft 365 feature using Claude technology to execute workplace tasks and automate workflows.

Master non-destructive edits, troubleshoot errors, and document your logic to build resilient, automated Power Query ...

AI tools are frequently used in data visualization — this article describes how they can make data preparation more efficient ...

New Analyst Studio capabilities-including SpotCache and agent-augmented data modeling-transform how data teams profile, mash up, and secure data for the next generation of AI workloadsMOUNTAIN VIEW, ...

As organizations navigate increasing complexity, tighter margins, and growing accountability demands, the ability to integrate analytics with disciplined process design has become a defining ...

Master R-Squared calculation in Excel. Get formula tips, expert advice, and avoid errors for precise financial analysis.

Keep your business competitive by paying attention to these seven market segmentation trends that will help you stay ahead of ...

In 1869, a group of Massachusetts reformers persuaded the state to try a simple idea: counting. The Second Industrial Revolution was belching its way through New England, teaching mill and factory ...

Microsoft Excel includes quick stats via Analysis ToolPak; mean, median, and standard deviation are generated for selected ...

Feb 10 (Reuters) - Microsoft (MSFT.O), opens new tab is exploring using superconducting power lines in its data centers, which could potentially accelerate its massive U.S. build-out of the server ...