An experiment with rats under anesthesia showed researchers that tiny structures your brain are responsible for the experience of consciousness. This is a major step toward verifying a theory that our ...

Don’t reserve your best business thinking for your career. by Clayton M. Christensen Before I published The Innovator’s Dilemma, I got a call from Andrew Grove, then the chairman of Intel. He had read ...

A better way to drive growth and profitability by Scott Magids, Alan Zorfas and Daniel Leemon When companies connect with customers’ emotions, the payoff can be huge. Consider these examples: After a ...