It looks like Google is testing a new report within Google Search Console named AI contribution. I have no clue what it looks like but I suspect it is a lot like the Bing Webmaster Tools AI ...

The New York Times reported on a study conducted by Oumi that claims Google’s AI Overviews can contain inaccuracies. Say it ain't so. What is interesting is that the study found that out of 4,326 AI ...

Google announced that on August 20, 2026 it will experiment with an updated set of commonly used ad technology partners. If the experiments go well, Google will switch it "on or after June 5, 2026." ...

Google's John Mueller reconfirmed that Google Search may simply ignore outbound links from sites that violate its search spam policies. This is not new, Google has been doing this manually and ...

On the latest Search Off The Record Podcast, Martin Split and Gary Illyes discussed the growing page weight issue and how ...

Google's March 2026 broad core update has officially completed rolling out. Google announced this via X this morning and the ...

Whoa, this is a big change. Google is now integrating the AI Mode experience within the 'All' tab, with the test making the ...

If you're using Gemini in Chrome (the sidebar you can summon via a button in Chrome), then you might be happy about the latest feature that showed up in Chrome Canary. After running a prompt, you can ...

Google's Sundar Pichai was on the Cheeky Pint podcast and was asked about the future of Search. He basically laid out a ...

Are swipeable multi-location assets making their way to Google Ads? Anthony Higman recently spotted what appears to be a test that adds additional information to Location Assets and features ...

Google announced a logging error that inflated impressions in GSC since May of 2025 and explained a fix is coming soon.