Marketing leaders say SEO isn’t going away. Instead, it’s evolving alongside AI search, creating new challenges in ...

Marketing leaders say SEO isn’t going away. Instead, it’s evolving alongside AI search, creating new challenges in attribution, discovery, and content strategy. In the print industry, e-commerce ...

Marketing with generic email blasts is outdated. It’s time to put a new tool to work: personalized outreach. Email lead-generation expert Raphael Yu argues that “spray and pray” advertising tactics ...

Digital vendors and e-commerce businesses enter 2026 facing a radically changed retail landscape, shaped by rising customer expectations, tighter margins, and rapid advances in AI-driven commerce ...

As AI shopping agents remove friction from online commerce, they are also erasing the behavioral signals retailers rely on to detect fraud — creating a visibility gap that could trigger the largest ...

Most consumers are satisfied with the recommendations they receive from AI shopping assistants, yet skepticism about the technology persists, according to a recent study by a product experience ...

When WorldCom, the telecommunications giant, failed and was put into bankruptcy, the U.S. witnessed one of the largest accounting frauds in history. Former CEO, Bernie Ebbers, 63, was convicted of ...

Merchants lose billions to fraud every year, but theft estimates are often underestimated. That’s because, as a report released Wednesday pointed out, the actual cost of fraud can be much higher.

Virtual agents and AI chatbots will be eating into search engine volumes over the next two years, causing them to decline by 25%, according to a report released Monday by technology research and ...

Deepfake fraud is rapidly emerging as one of the most dangerous cyberthreats, eroding consumer trust in biometric authentication. AI-generated attacks manipulate Face ID and voice authentication to ...

Artificial intelligence chatbots drove 28% more shopper referrals to retail apps during the Black Friday weekend in 2025, accelerating the rise of AI storefronts. Analysis by mobile app insights ...

Paradoxical tensions among consumers are making their behavior unpredictable and baffling many sellers, according to a report released Monday by a global strategy and management consulting firm.