To help warn spud lovers about lesser imitators (or imi-taters, if you’re craving a good pun with your tots), the brand has ...

Publicis has reported 4.5% net revenue growth for Q1 and confirmed a previous forecast of growth between 4% and 5% for 2026.

With AI increasingly answering questions directly, marketers are no longer competing for clicks but for inclusion, ...

Horizon Media leads the April North American media agency rankings, topping the table with $446.8 million in net new-business ...

EXCLUSIVE: Billion Dollar Boy and its FiveTwoNine creator platform are sending 20 creators to Cannes this year, sponsored by ...

WPP has started a potential sales process for its PR division, which includes communications agency Burson, according to reports.

Hailey Bieber’s Rhode extended ‘Bieber fever,’ while Dove ‘clocked in’ to a viral TikTok from last year’s Coachella.

The insurance brand’s popular spokesperson is now an integral part of its overall sports and culture playbook, which also ...

She joins from The Estée Lauder Companies and will be responsible for designing, implementing and embedding the operations ...

The course, dubbed the Responsible Influence Certification Program, is the latest creator education course launched by the Institute for Responsible Influence (IRI). IRI was founded in January by BBB ...

The Swiss sportswear brand gives us the creative trifecta we didn’t know we needed in Zendaya, Law Roach and Spike Jonze.

EXCLUSIVE: This marks Petersen’s first venture into the agency world since her time with Publicis Groupe, where she worked ...