The next phase belongs to platforms that ask a harder question: where in the customer journey can discovery actually create value? Commerce media was built on a simple insight: performance follows ...

TikTok showed up in force at Shoptalk last week, and the company was on a mission, although not the one that might have been expected — namely, to convince people that it has a future in the U.S.

Commerce’s fourth quarter results were met with a negative market reaction, as the company missed Wall Street’s revenue expectations and delivered only modest year-on-year growth. Management pointed ...