Online casinos are increasingly borrowing mechanics from video games, including avatars, missions, and progression systems, to keep players engaged.

The following post was published on the Knowledge@Wharton website on December 5, 2012. Can work be fun? Is it possible for customers to have the same deep engagement with an organization's products or ...

The following article was posted on the Knowledge@Wharton website on February 11, 2014. In 2011, a game called Foldit caused a sensation by solving a decades-old scientific mystery in just three weeks ...

Gamification has become a real buzzword over the last few years: News articles and statistics about applying game mechanics to incentivize behavior are published almost every day, and we’re seeing ...

Discover how contact center managers can use gamification strategies - from points and leaderboards to badges and team challenges - to boost agent engagement in training, accelerate skill adoption, ...

With U.S. colleges and universities battling enrollment declines, many student affairs officials are turning to gamification platforms to meet students where they are and keep up with the evolving ...

Abusive customers. Low pay. Tuberculosis infections. Customer support can be a miserable job. Software makers have long promised to improve the life of customer support reps, and now they're at it ...

Gamification is the application of game design elements and mechanics to non-game contexts to engage and motivate individuals in achieving specific objectives. By incorporating elements such as points ...

How to use gamification to increase the adoption of your enterprise application Your email has been sent Jump to: Gamification is the application of game design principles in non-game environments.

Gamification in healthcare is gaining momentum, with attempts to apply gaming principles to improve patient clinical outcomes. This trend establishes the need for a “digital practitioner” who channels ...